Welcome to Unfade! This Privacy Policy outlines how Unfade ("we," "our," or "us") collects, uses, shares, and protects your information when you use the Unfade website and mobile applications (collectively referred to as the "Platform"). By using the Platform, you consent to the practices described in this Privacy Policy.

 

1. Introduction

At Unfade, your privacy is our priority. We are committed to protecting your personal information and ensuring its confidentiality. This Privacy Policy explains the types of information we collect, how we use it, and the steps we take to safeguard it.

 

2. Information We Collect

a. Personal Information:

We collect personal details such as:

• Name

• Email address

• Contact details

• Billing information

• Shipping address

This information is essential for account registration, order processing, and effective communication.

b. Usage Information:

We gather data about how you interact with the Platform, including:

• Products viewed, purchased, or inquired about

• Pages visited and actions taken

This helps us enhance your experience and provide tailored product recommendations.

c. Device Information:

We may collect information about your device, such as:

• Device type and operating system

• Device identifiers

This information aids in optimizing the Platform and troubleshooting technical issues.

 

3. How We Use Your Information

• Personalization: To offer a customized shopping experience.

• Order Fulfillment: To ensure smooth processing of orders and deliveries.

• Improvement: To enhance Platform performance and user satisfaction.

• Marketing: To send promotional emails and notifications about new features, offers, or updates.

 

4. Sharing Your Information

a. With Sellers:

We share necessary details (e.g., name and address) with verified sellers to facilitate order fulfillment and customer support.

b. With Third-Party Service Providers:

We may engage trusted third-party service providers for:

• Payment processing

• Analytics and reporting

• Marketing and targeted advertising

These providers are contractually bound to maintain the confidentiality of your information.

c. Targeted Ads:

We use your preferences, purchase history, and behavior on the Platform to deliver relevant ads.

d. Legal Requirements:

We may disclose information in response to legal obligations, such as court orders or regulatory inquiries.

 

5. Cookies

a. What Are Cookies?

Cookies are small files stored on your device that improve your browsing experience by remembering preferences and enabling personalized content.

b. How We Use Cookies:

We use cookies for:

• Personalizing your experience

• Analyzing Platform performance

• Delivering relevant content

c. Managing Cookies:

You can control cookie preferences through your browser settings. Note that disabling cookies may affect the functionality of the Platform.

 

6. Security Measures

a. Data Security:

We implement industry-standard measures, including encryption, secure socket layer (SSL) technology, and regular security checks to protect your data.

b. User Responsibility:

We encourage users to:

• Safeguard login credentials

• Enable two-factor authentication (2FA)

• Regularly update passwords

 

7. Your Consent

a. Using the Platform:

By accessing or using the Platform, you agree to the collection, use, and protection of your data as outlined in this Privacy Policy.

b. Refusal of Consent:

If you do not consent to this Privacy Policy, you must discontinue use of the Platform.

 

8. Changes to This Privacy Policy

a. Notification of Updates:

We reserve the right to modify this Privacy Policy at any time. Updates will be communicated via your registered email or the Platform.

b. Your Acceptance of Changes:

Continued use of the Platform after changes take effect indicates your acceptance of the revised Privacy Policy.

 

If you have questions or concerns about this Privacy Policy, please contact us at Support@unfade.in